The future of marketing is in mobile and our guest speaker, Michael Barber, will show you how to get there at NMAMA's next Lunch & Learn on Thursday, March 21. Networking 11:30 a.m., Lunch Presentation starts at Noon. Plan on attending to learn the tips, tricks and resources you need to shift towards mobile.

Cisco reports that the number of mobile devices will outnumber the number of humans this year. Last month you checked your web analytics and realized more than 50% of your visitors were using a mobile device. And your site isn't optimized for mobile, let alone mobile-ready. Welcome to the club! Google says that over 70% of businesses don’t have a mobile website. Let’s figure out how to solve that and integrate mobile across your marketing strategy.

What You'll Learn:
• Mobile marketing isn’t scary
• Mobile marketing can be easily integrated into any pre-existing marketing plan and touches all aspects of the plan
• Tips, tricks and resources available to help you cope with the shift towards mobile

Michael Barber is the Director of Digital Strategy at COHN, an integrated marketing agency based in Denver. He describes his agency as “a nimble group of marketing strategists that develop products to drive marketing results for our clients. In the last year, we created ValuText, a location-based text messaging platform for the shopping center industry; NationalHarbor.com, a website that brings to life a 350-acre mixed use property located on the banks of the Potomac River; redeveloped the Galleria Dallas brand, one of the World’s most iconic shopping centers; and worked on a little refresh of our agency’s website.”

Check out the agency’s website at http://cohnmarketing.com/

Mobile Marketing Lunch & Learn
Cost: $40 non-members / $25 NMAMA members

Register in advance online at http://www.cvent.com/d/ycqft2/4W

Hosted by the New Mexico chapter of the American Marketing Association (NMAMA)
Learn more at http://nmama.org