Duke City Fix

Life, food, events, and community in Albuquerque, NM

Kitson Harvey

Albuquerque motto?

me: Hey -- does ABQ have a motto?
name deleted: the duke city is all we know.
me: as in, "The Duke City is all we know" or "The Duke City"?
name deleted: The Duke City.
me: Wikipedia says "Keep Albuquerque green"
which is not correct
name deleted: nope.
motto is kind of odd - like "good for you Albuquerque!"
me: I think "green" is a weird motto if not taken in the environmental context
We should be moving toward brown
name deleted: i don't think it's the motto.
it's the current mayor's motto - different.

Tags: albuquerque, motto

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I got this email today:

Response to your 311 call:

As far as we have been able to determine from checking official City of Albuquerque sources, the staff at the Special Collections Library, and reference books, the City does not have an official motto.

Please contact us should you need more information.

Steve Roehling

Information Services Manager
Albuquerque/ Bernalillo County Library
501 Copper NW
Albuquerque NM 87501
(505) 768-5174 fax (505) 768-5185
sroehling@cabq.gov

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I love that you included all of his contact info.

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Just in case anyone wants to call him before Marty does.

"Albuquerque- its not nearly as messed up as some cities!"

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I like the "keep it querque" motto, although I always want to mispronounce it so it sounds like the city, as in "keep it kirkee." which sort of ruins the whole thing. I also like "soy de burque." come to think of it, I've been hearing that one since high school, so I guess that's as close to a motto as I can identify.

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"Soy de Burque" is a response to the branding of the city as "Q". If it didn't start out as that, that's what it means to a lot of people now, anyway.

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you're right nora, the whole phrase was adopted by a group (well, really it started with one guy) in protest against the "q" campaign. it's also a phrase people have used plenty before it's elevation to anti-"q" slogan. I graduated from ahs and students there would answer the question "what school are you from?" with the one word response "burque." so, yes, a little extrapolating on my part, but not a new phrase by any means.

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I can second Hettie's recollection, since I remember hearing this phrase at the same school as far back as 1989-1990.

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How about "keep it Burque?"
Or maybe "home of the brown trout," "Bugs Bunny's wrong turn," "home of the guaper," or "last chance for gas?"

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Carpe Mañana

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Try this one: "We're just as high as Denver."

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you know what I don't get? all the "land of entrapment" talk. i've only ever heard that a couple of times, and the mouths it came out of were obviously disillusioned as to the awesomeness that is the Burque.

after many conversations with friends accross the country since relocating here... I feel like the motto should be something like "yes, there are lots of hispanics here. but no, you don't have to have spanish as a first language to live here"

it's similar to my canned response when people find out I'm a native San Franciscan... "yes, there are lots of gays there. no - they don't actively recruit, and they most definitely don't want YOU."

lol. i love people.

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The "land of entrapment" talk stems from all the people who grow up here, say they're going to leave for the big city, etc., and then end up right back in ABQ within a year or to. It's a hard place to get away from for some folks.

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